With that in mind, change your content strategy to focus more on long-form content. Because it meets many of the stipulations above (it offers value and relevance, and has extensive research), it's very likely to work well among your audience and can help you build a presence. online that lasts. Wondering where you'll find the topics to flesh out that longer content? Just turn to your website's comments, FAQ page, or even third-party sites, like Quora, relevant social media groups, comments, or current events. 5. List Style Posts Listing posts are notorious for going viral, and while they might seem a little cliché, they'll help you get noticed. Here's why: List articles are readable, actionable, and skimmable, making them highly valuable to readers. When a reader comes across a list post, they know that the information it contains is organized into digestible bits, making it easy to implement right away.
Advertising Continue reading below fax list With that in mind, try incorporating numbers into your blog headers. Because lists are so easy to read and digest, they're likely to be a hit with your readers. Although some marketers don't like the formulaic nature of listings, they work. For this reason, they are a worthwhile addition to your content strategy. 6. Content with great graphics Images are a powerful addition to any content marketing strategy and are a great way to gain links and views. HubSpot reports that colorful visuals boost a person's desire to read a blog or article by 80%, and 34% of marketers name visual material as their most important piece of content. With that in mind, feel free to add visual content to your online content.
A series of well-placed screenshots, beautiful stock photos, or a bespoke infographic will add significant value to your online content and may be just what you need to grab the attention (and links) you your brand has worked. difficult for the web. Advertising Continue reading below 7. Content that speaks to your target audience I've said it before and I'll say it again: that drives links and shares. Since content targeted directly at your unique base of readers is more relevant, specific, and valuable than less targeted content, it will go the furthest to earn you the views and attention you deserve. 8. Promoted and Sponsored Content Content that is not promoted often goes unnoticed. Because the web is so vast and the amount of content available is so vast, it's no surprise that unpromoted content often sinks to the bottom of the sea of content, never to be seen again.