ideas with trusted colleagues and co-innovators to get their opinions. You might be surprised how the thread of an idea turns into a beautiful quilt. Margaret magnarelli , managing director, audience acquisition and growth marketing, morgan stanley get a folder create a central folder to keep notes, contact names, business cards, printed documents, etc. Make a list of all follow-up actions to be taken and prioritize them. Within two weeks, email new people you've met - just to tell them it was nice meeting them and to thank them for their time.
A few months later, revisit the folder and the list to see if you followed everything you wanted to and to see if you find any new inspiration. Lisa murton beets , research director, content marketing institute share with others put your conference notes in a shareable file so everyone is whatsapp number list on the same page. Have a lunch and learn in your office to share what you have learned. Shira abel , ceo, hunter & bard host a lunch and learn to share what you learned at a conference with your office, says @shiraabel. cmworld click to tweet create internal content share everything.
Write a blog (or two or three) for your company intranet to share the wealth of knowledge with your teams. Then, in about a month, do a team presentation focusing on a key innovation or takeaway from the conference. Ben h. Rome , marketing and communications manager, american industrial hygiene association work on the plane write the “7 things i learned” memo when flying back. Send it the next day to an internal peer group as an easy and immediate knowledge sharing practice. Bold titles and short descriptions. You can add a few “immediate opportunities” bullet points that can lead to a follow-up. John bell , vice president of corporate digital marketing, travelers